Not officially dead. I do believe it’s in hospice and near its final days. I wanted to be on the radio since I was thirteen years old. Radio was REAL back then. Radio was fun. Radio made you react. Radio was your companion. Radio had personality. Radio allowed you to express yourself. We still have that today except it’s not on the radio. It’s right here on social media.
When I was in radio it was full of creative people. Now it’s full of people that are into analytics. They eliminated the creativity and thus eliminated the fun. The suits would TELL you what to say and how long ya had to say it. I’m not a worker bee. I’m a queen bee. I don’t follow. I lead. Radio failed because it acted like a bad marriage. It changed. It wasn’t the person I married.
Radio is like a ghost ship floating aimlessly in the ocean. It’s just a matter of time before it sinks. Social media is fun. It’s interactive. It’s creative. Podcasting is awesome. There are no rules. There are no limits except the ones that you set yourself. No one tells me what to say or how to say it. It succeeds or fails based on what I say and how I promote it. Great content will always be in demand. Radio had great content but it forced those that are creative out of the business. Radio killed radio. Think I’m wrong? Go into Best Buy this week and try and buy a radio. Thanks for reading.
Danny hosts his own podcast three times a week. ⚡⚡⚡Link to DANNYLAND podcast by clicking HERE
I give nicknames to everyone. The greatest I have ever bestowed was “The Freckle.” That was reserved for a freckled female that was my General Manager for my final years in radio in West Palm Beach. I walked away back in 2011 and “The Freckle” was a big reason why I did so and have not come back since.
She was an interesting character. First time as a General Manager and always sticking her nose into things she had no knowledge of and if her friends from church would say anything about the station during Sunday services it would be on the agenda Monday morning. We were on a collision course. Me and “The Freckle.”
I don’t play games. I work hard and made the mistake of letting a job define me. Some have called me “difficult” but that is a mask for someone that doesn’t appreciate anyone that is lazy. I have no room in my life for lazy people. If that makes me difficult then I will proudly wear that crown. “The Freckle” did not like to be questioned. You had to kiss her ring or you weren’t part of the tribe. We were on a collision course. Me and “The Freckle.”
I don’t like bullshit. When it became clear to me that the Sheriff was corrupt and the TV/gossip columnist was an ass I took them on. I have a big mouth and I really don’t care what people think. That’s not how it was done in West Palm Beach. The more you shoot your mouth off the more you become a target and I found that out the hard way. The vermin came out of their holes and came after me. One day I was falsely accused of something and of course all charges were dropped. That didn’t matter to “The Freckle.” Even though I was innocent and was basically a target of retribution by the Sheriff, she never stood by me. I was off the air and banned from the station and all events. When the truth was told, all charges dropped, I could see “The Freckle” steaming. She had no choice to put me back on the air and why not? I had solid number one ratings in all key demos. The irony was that I was making “The Freckle” look good. We were on a collision course. Me and “The Freckle.”
Back in 2010 I told “The Freckle” the days of music are dead. We need to do podcasts after the show. It’s the biggest threat to commercial radio. We need to drop all music in the morning and work harder on compelling content. What did “The Freckle” do? Ignored me and demand I play more music. This arranged marriage was nearing the end. “The Freckle” started to eliminate those that questioned her and wouldn’t kiss the ring. The mental games had taken their toll on me. My health was suffering and I had lost my edge and my confidence. Long story short, I walked away from that toxic situation in early 2011.
Funny thing about history. It will make you look like a prophet or a fool. Today that morning show that replaced me is doing well. They have a podcast after every show and they don’t play music. I look at those days with “The Freckle” and I wondered why I waited so long to walk away. I have so much more to share with you about “The Freckle”, but those stories will have to wait for my book.
I quit taking prescribed xanax about thirty days ago. My mind is focused and on fire. I am blessed to see all that is wrong with this world and the future is bleak. We are no longer a kind society. Self entitlement and the “me first” attitude has taken root. It is not too late to stop this serpent from continuing its devilish duty. Censorship is all around us. This site has been attacked by those that try to stifle my first amendment rights and do not want anyone to face the truth. Our Constitution is under attack on a daily basis. The left wants to increase Supreme Court Judges by tenfold and us to lower the voting age without bothering to address the ramifications by ignoring the Constitution. This is a blatant attack on our forefathers. So many people have adopted the “not my problem” attitude. I disagree. This is a moment of our battle cry. This is a moment of stopping the evil. This is a moment we cannot ignore.
My entire life I have been told to look the other way and to keep my mouth shut. That time is over. I will not sit by silently and let those with evil intentions to steamroll those that believe in respect and integrity and the American way. Remember 911? It was the last time this country was united. We have become complacent once again. We are a hanging fruit ready to be harvested. More government is not the solution. It is the source of the problem. I believe in family and have strong faith in God. I am not in this world to say what people want to hear. I am blessed to be on this earth to stand up against sin and those that wish to spread evil.
It takes a small amount of effort to be kind. Kindness does not recognize color or creed. Be kind to your neighbor or stranger and witness how they are caught off guard by your generosity. It’s further proof that what I say is true. Together, with knowledge and prayer, we can make a difference. I just hope it’s not too late.
I’m an odd duck. I left the world of radio eight years ago and in that time I have become my own boss. I have relocated to my hometown of Cleveland and live in my basement. I have a wonderful bedroom upstairs that is for my mom when she visits. I have not been in my loft. I have three TV’s downstairs, a desk, a podcast studio, three computers and a notepad. I ride a Harley. I don’t have a vehicle. I support Uber and rarely go out. In the past I have been accused of being difficult and I chose today’s blog as an opportunity to examine and address that accusation.
First of all I think people quickly assume someone is difficult when they are a free thinker. I will always tell you how I feel. There ARE bad ideas in brainstorming. I never criticize unless I have a solution. Too many people in the position of authority are insecure in their own leadership abilities, or lack thereof, that they only want you to bow down and kiss the ring. To work for this type of person is to forfeit your own integrity. I want to work for one that will guide me and not order me. The best managers hire people and let them grow. They let you fail because you cannot enjoy success without tasting defeat.
Critics of me, and there are many, want to silence me. I could have played the corporate game and amassed a tremendous amount of money. My integrity is not for sale. You can take all my material possessions but you cannot take my mind. I am 54 years old and I make sure I learn something new each day. I have learned that the circle of true friends that accept you for what are is surprisingly small.
A job does not love you or define who you are. It’s just the way of paying the cable bill and mine is $140 a month. Family is everything and I am lucky to be home and rediscovering mine. It’s never to late to change. Question everything that is told to you. Be accountable for what you say and what you do. Do not fear making mistakes. If that makes me difficult then I proudly wear that crown.
Here’s your weekly podcast of the life and times of Danny Czekalinski. A Valentines Day edition of Three Things I Don’t Understand, Madonna, Ga-Ga, Neighbors, Lesbians and more. Just Click Below to Listen.
I tell the truth. Many people tell ya what ya “wanna hear” and I’ll tell ya the truth again….I don’t like those people. They won’t support you in your time of need, they aren’t truly your friend and they are only in life for their own personal gain and benefit.
During the past couple of weeks some of you have asked “Why do some radio stations switch to all Christmas music weeks before the actual holiday.” From an industry standpoint I should shut my mouth and not be honest with you but that is not what I am about. Is it because they are so into the holiday spirit they can’t resist changing the playlist to feature nothing but holiday classics? Pardon me while I roll on the floor at the absurdity of that claim. The truth? To manipulate the ratings system.
Usually the station or stations that make this move aren’t doing well in the ratings. The switch to all holiday music a month and a half before Xmas increases their listenership, helps them for about 45 days in the ratings, gives them a temporary boost, then the station uses those results to increase their advertising rates afterwards until their ratings drop and return to normal. Now don’t get me wrong. From a business standpoint it’s a great idea but if they are telling you the reason is because “it’s time to get into the season” that’s what I refer to as a “Cleveland steamer.” To further insure maximum revenue in switching to all holiday music the station may also have this feature “sponsored” by a client. Why? You guessed it…..all about the almighty dollar.
I hope this clarifies your question and that you all have a wonderful holiday. Please wait a while before asking me why so many stations like to feature a “Song of the Day.”