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I quit taking prescribed xanax about thirty days ago.  My mind is focused and on fire.  I am blessed to see all that is wrong with this world and the future is bleak.  We are no longer a kind society.  Self entitlement and the “me first” attitude has taken root.  It is not too late to stop this serpent from continuing its devilish duty.  Censorship is all around us.  This site has been attacked by those that try to stifle my first amendment rights and do not want anyone to face the truth.  Our Constitution is under attack on a daily basis.  The left wants to increase Supreme Court Judges by tenfold and us to lower the voting age without bothering to address the ramifications by ignoring the Constitution.  This is a blatant attack on our forefathers.  So many people have adopted the “not my problem” attitude.  I disagree.  This is a moment of our battle cry.  This is a moment of stopping the evil.  This is a moment we cannot ignore.

My entire life I have been told to look the other way and to keep my mouth shut.  That time is over.  I will not sit by silently and let those with evil intentions to steamroll those that believe in respect and integrity and the American way.  Remember 911?  It was the last time this country was united.  We have become complacent once again.  We are a hanging fruit ready to be harvested.  More government is not the solution.  It is the source of the problem.  I believe in family and have strong faith in God.  I am not in this world to say what people want to hear.  I am blessed to be on this earth to stand up against sin and those that wish to spread evil.

It takes a small amount of effort to be kind.  Kindness does not recognize color or creed.  Be kind to your neighbor or stranger and witness how they are caught off guard by your generosity.  It’s further proof that what I say is true.  Together, with knowledge and prayer, we can make a difference.  I just hope it’s not too late.

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I’m an odd duck.  I left the world of radio eight years ago and in that time I have become my own boss.  I have relocated to my hometown of Cleveland and live in my basement.  I have a wonderful bedroom upstairs that is for my mom when she visits.  I have not been in my loft.  I have three TV’s downstairs, a desk, a podcast studio, three computers and a notepad.  I ride a Harley.  I don’t have a vehicle.  I support Uber and rarely go out.  In the past I have been accused of being difficult and I chose today’s blog as an opportunity to examine and address that accusation.

First of all I think people quickly assume someone is difficult when they are a free thinker.  I will always tell you how I feel.  There ARE bad ideas in brainstorming.  I never criticize unless I have a solution.  Too many people in the position of authority are insecure in their own leadership abilities, or lack thereof, that they only want you to bow down and kiss the ring.  To work for this type of person is to forfeit your own integrity.  I want to work for one that will guide me and not order me.  The best managers hire people and let them grow.  They let you fail because you cannot enjoy success without tasting defeat.

Critics of me, and there are many, want to silence me.  I could have played the corporate game and amassed a tremendous amount of money.  My integrity is not for sale.  You can take all my material possessions but you cannot take my mind.  I am 54 years old and I make sure I learn something new each day.  I have learned that the circle of true friends that accept you for what are is surprisingly small.

A job does not love you or define who you are.  It’s just the way of paying the cable bill and mine is $140 a month.  Family is everything and I am lucky to be home and rediscovering mine.  It’s never to late to change.  Question everything that is told to you.  Be accountable for what you say and what you do.  Do not fear making mistakes.  If that makes me difficult then I proudly wear that crown.

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coffinSo what is killing radio??  Simple….radio.  In this socially media active society there are many things that compete for someone’s attention.  Radio can save radio if it just embraces the change in technology and uses social media to promote their content.    CONTENT.  Content is now more important than ever.

Content doesn’t mean music.  If you have a smart phone you basically have your own music station in your hand.  People get up in the morning and they check their facebook page.  They are not sitting on the couch with some Funions listening to your radio show.  Use facebook to promote what you will have that is worth tuning in when they get in the car but make sure it’s on facebook before they get up and hit their news feed.

Use twitter to remind them why they should tune in when they are out the door and on the road but ya better deliver.  If I tune into a radio station I want one of three things:  1)  to laugh  2)  to learn  3) or to agree/disagree on a topic.  People want to be ENTERTAINED.

There is a reason that music radio stations are slowly disappearing and being replaced by talk and sports stations.  Technology is here to get the music for free while not having to wait for your favorite song or sit through commercials.   Great content, however, will give them a reason to tune in and sit through the screaming car dealership ads.

Competition for an individual’s attention (listenership) will increase ten- fold when the internet is available in vehicles.  Think that won’t affect radio?  Look what the internet has done to newspapers.

People can sense bullshit.  People want honesty.  People want to be engaged and they want to freaking laugh or react.  One thing that everyone has is an opinion.  Radio needs to utilize that simple fact to stay relevant.

I could go on and on but a radio station playing in the background is asking for caller number nine to win a $100 laser hair removal gift certificate.  Compelling huh????   NOT!

Danny Czekalinski is the host of DANNYLAND heard Thursdays at 9AM EST on mysourceradio.com

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amanda-bynesIs Amanda Bynes crazy is or is she just freaking brilliant?  I’m starting to think she is crazy like a fox.  There is no such thing as bad publicity—unless ya end up pulling an Aaron Hernandez.  In the past year Amanda has pulled all kinds of stunts that may lead you to think she should reside in a rubber room but she has yet to be in trouble with the law.

It’s no secret that I am looking for a talk radio job—whether that be in topical talk or sports talk.  I’m honestly thinking of getting a blonde wig, wandering around the streets of Buffalo mumbling incoherently and throwing a flower vase outside of my window.  Sadly we live in a society where good news and talent doesn’t necessarily lead to us to rewards.  If I dress up like Sideshow Bob, get on a pogo stick, weave a few baskets out of cooked spaghetti and juggle a few bowling balls on a street corner I’m gonna be able to get my name out there because I know the local TV stations will send out the satellite trucks for a live shot at five.

They say ya gotta be crazy to want to be in radio today—maybe I need to put a stop at the wig store on my “to-do” list for today.

 

Danny Czekalinski does a weekly radio show every Thursday at 10AM EST on MySourceRadio.com.  Click on the DANNYLAND link to access show archives.

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I knew what I wanted to do when I was thirteen years old growing up just outside of Cleveland, Ohio.  I used to listen to Pete Franklin on WWWE talking sports EVERY night.  Then I listened to those silly FM air-personalities in the morning and they seemed to be having soooo much fun.  The one thing I never liked on the radio was music.  I took up time for what I wanted to do.  I wanted to talk to people, laugh, make people react, learn something, teach something, share something but most of all INVOLVE the listeners.  Sadly….today we call that facebook.

I don’t care about the song of the day, the high-low cash game, the phrase that pays, the secret sound, “Horriblescopes” or “Dirt-Alerts.”  I have enough drama in my life so why do I need to know which Real Housewife is in re-hab, which one got arrested, which one got a black eye, how big her engagement ring is or what she looks like in South Beach in a bikini?  It’s embarrassing to say….but somewhere I actually grew up.  I’m not ashamed to admit I like that “Call Me Maybe” song.  I don’t know who sings it.  I don’t care.  I just know that her mp3 is inside my smart phone and I can listen to it when I want to.

I worry….I worry a lot.  I used to be a real jerk…maybe I still am.  I never really paid attention in school because I just wanted to make people laugh.  Now I’m obsessed with knowledge, I have become a news junkie and I really try to think of others before myself (I’ll admit that I’m not really fond of that).  I love sports bars for two reasons….I love sports and I love beer.  I ride a Harley, have a few crazy tattoos and I really believe the government does not have our best interests in mind.  I was a selfish boyfriend/husband and now that I have my act together I couldn’t care less about dating.  I’ve made more mistakes in life than you have but I also know that has provided me with incredible stories.

Many nice people have offered me jobs in great cities playing ten songs an hour,  I’d be able to make great money but would it be fair to them or more importantly to who I am and what I want to do to take that job?  Integrity has become important to me.  I can’t lie to them and I can’t lie to myself.  All these “experts” will say ‘People wanna hear music.’  Really?  I think they are wrong. People want to communicate.  They want to be heard.  People want to contribute.  How much music are you getting on facebook?  How many songs are played on Twitter?  I’m not down on radio at all.  I see an INCREDIBLE opportunity.  Radio needs to ENGAGE the listener.  React in some way.  Laugh, agree, disagree, get mad,think back to a memory, relate, learn something….I’m rambling now but I guess this is more like one of those word documents ya get in a holiday card every year that tells ya what that status of someone’s family is.  This is where I came from, this is what I am about,and this is where I am determined to go.   Thanks for reading. 🙂